Our ambition is to be an exemplary corporate citizen and we place great value on honesty and clarity. Part of this commitment means safeguarding and respecting your privacy and your choices – this is essential to us. We want you to understand how we use your personal data so you can feel comfortable and confident in sharing it with us.

• We respect your privacy and your choices.
• We make sure that privacy and security are embedded in everything we do.
• We will not send you marketing communications unless you have asked us to. You can change your mind at any time.
• We will never sell your personal data.
• We are committed to keeping your personal data safe and secure. This includes only working with trusted partners.
• We are committed to being open and transparent about how we use your personal data.
• We will not use your personal data in ways that we have not told you about.
• We respect your rights and will always try to accommodate your requests as far as is possible, in line with our own legal and operational responsibilities..

In which context is your personal data collected?

Account creation and management
Your personal data is collected during the creation or management of an account on Muse Beauty website, through a social media login or in store.

What personal data may we hold about you?

• First name and surname;
• Gender;
• Email address;
• Address;
• Phone number;
• Photo;
• Birthday or age range;
• ID/username, and password;
• Personal description or preferences;
• Order details;
• Social media profile (where you use your social media login or share this personal data with us);
• Loyalty  code;
• User generated content; and/or
• Other information you have shared with us about yourself (e.g. via your “My Account” page, by contacting us, a question via the chat function available on some websites, or by participating in a contest, game, survey etc.).

Newsletter and marketing subscription and Your Profile
Where your personal data is collected when you subscribe to receive our marketing communications and in building Your Profile to personalise our communications to you. 

• First name and surname;
• Email address;
• Gender;
• Address;
• Phone number;
• Birthday or age range
• ID/username, and password;
• Personal description or preferences;
• Order details;
• Social media profile (where you use your social media login or share this personal data with us);
• User Generated Content; and/or
• Other information you have shared with us about yourself (e.g. via your “My Account” page, by contacting us, a question via the chat function available on some websites, or by participating in a contest, game, survey etc.).

Purchases and order management
Where your personal data are collected during the purchase process made on L’Oréal website/apps, in store or on voice assistant platforms.

• First name and surname;
• Email address;
• Address;
• Phone number;
• Personal description or preferences;
• Social media profile (where you use your social media login or share this personal data with us);
• Transaction information including purchased products;
• Payment and information; and/or
• Purchase history.

Promotions
Where your personal data are collected during a competition, game, contest, promotional offer, sample request, survey, etc.

• First name and surname;
• Email address;
• Phone number;
• Birth day or age range;
• Gender;
• Address;
• Personal description or preferences;
• Social media profile (where you use your social media login or share this personal data with us); and/or
• User generated content;
• Other information you have shared with us about yourself (e.g. via your “My Account” page, by contacting us, a question via the chat function available on some websites, or by participating in a contest, game, survey etc.).

How and why we may use your data?

1. To:

• Manage your orders;
• Send you marketing communications (where you have asked us to) which may be tailored to your “profile” (i.e. based on the personal data we know about you and your preferences);
• Offer and manage a loyalty program;
• Offer personalised services based on your characteristics;
• Allow you to manage your preferences;
• Monitor and improve our websites and apps;
• Run analytics or collect statistics;
• Secure our websites and protect you and us against fraud;
• Respond to your questions and otherwise interact with you; and/or
• Manage any competitions, promotions, surveys or contests you enter.

2. To :

• Send you marketing communications (where you have asked us to) which may be tailored to Your Profile based on the personal data we know or learn about you and your preferences;
• Show you marketing communications on other websites, including social media platforms. Note that you may also see our ads on other websites, including on social media sites, but these may not be tailored to you;
• Keep an up-to-date suppression list if you have asked not to be contacted;
• Run analytics or collect statistics; and/or
• Send content on your behalf to your friends and/or family.

3. To:

• Contact you to finalise your order where you have saved your shopping cart or placed products in your cart without completing the checkout process;
• Inform you when a product you wanted to purchase is available;
• Process your order including delivering the product to the address you indicated;
• Manage payment. Please note that your payment information (credit card number/Paypal/bank account details) are not collected by us directly, but by secure payment service providers;
• Manage any contact you have with us about your order;
• Secure your transactions against fraud. We may use a third party provider’s solution to detect fraud and make sure that payment is completed;
• If you place a purchase using a registered account, we will add this transaction to your profile so we can understand your interests and preferences and you will see a record of your transactions with us within your account (where applicable);
• Manage any dispute relating to a purchase; and/or
• Run analytics or collect statistics.

4. To:

• Complete tasks that you have asked us to, for example, to manage your participation in the promotion, including to take into account your feedback and suggestions;
• Run analytics and statistics;
• Add your participation to your profile so we can understand your interests and preferences.

Who we may share your data with

If you request a password reset, your IP address will be included in the reset email.

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where your data is sent

Visitor comments may be checked through an automated spam detection service.

Comments

When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.

Media

If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Cookies

Where your personal data are collected by cookies or similar technologies (“cookies”*) when you browse Muse Beauty website or on third-party website/apps where we have cookies.

*cookies are small text files stored on your device (computer, tablet or mobile) when you are on the Internet, including on MuseBeauty.eu website.

If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

If you wish to unsubscribe from our Customer Registry, you may simply click the unsubscribe link at the bottom of an email we have sent you.